Website Development (Web Design)
Known for our strategic website development practices, KW Digital Solutions will help you realize your full online potential. With mobile-friendly website design strategies, we don’t just develop websites, we create digital vehicles that generate action, leads and deliver new business to your door.
All of our sites are built to be responsive, so that they look good whether you are viewing it on a monitor, on a tablet or on a cell phone, your site will justify itself, look and respond appropriate and be understandable to the viewer.
As of April 2015, Google changed the way that sites rank in its search engine. They released a statement that sites that were mobile friendly would rank higher than sites that were not mobile friendly. Their strategy for this decision has come from the fact that the number of smart phones has surpassed the number of personal computers so that having a mobile-friendly website has become a critical part of having an online presence.
Do you know if your site is mobile friendly? Why not take the Mobile Friendly Test now!
If you haven’t made your website mobile-friendly, you should. The majority of the users coming to your site are likely to be using a mobile device.
KW Digital Solutions developers will build your site to be mobile friendly. If you already have a site and would like it to be mobile friendly, we can help with that too. Call us now for a quote and lets get started 519-741-7641.
Content Management Systems
If you would like to update portions of your site yourself, KW Digital Solutions can develop your site with this in mind. The Website would be developed by our team, and after some training, you and your team can log in and add content as required. We can set up an approval process, so that if you wanted a manager to approve content before it went on the web, this workflow process would be in place to do that. See more on our Content Management Systems.
Writing for the Web
Writing for the Web is a different process than writing for other media. Many studies have proven that the average attention span of your website visitor is very limited, so you will need to write content that allows users to find what they need, understand what they have found and then use it to meet their needs. Web users typically scan for information and if they don’t see what they are looking for in a few seconds they will leave, so it is critical that you do this well.
Step One – Identify your Target Market task list:
It is important to identify your users top tasks, to ensure that your site accomplishes those tasks. Make sure you do your research to understand what your target market would be looking for. Knowing these will help you identify what items to place in your menu items and what content to feature on each page. KW Digital Solutions will work with you to create a site structure (called site mapping) that will contain the content you want to present to your visitors.
Step Two – Write Web-Friendly Content:
It’s important to target your audience when writing for the web. By knowing who you are writing for, you can write at a level that will be meaningful for them. Content should be written with an active voice and use short words, sentences and paragraphs. You should write for a younger grade level.
KW Digital Solutions can help with your content, either by editing your information or by writing it for you. Call us now for a quote and lets get started!
Website Maintenance and Support
Ongoing help and maintenance for all your web projects. We’re always on hand to help you.